Tipwin as Premium Partner at Eintracht Frankfurt
As Germany embraces the culture of sports betting, Eintracht Frankfurt has signed Tipwin as its new premium partner. The contract will go into effect at the start of the next season and will last for three years.
Requirements of the Contract
Details about the contract, although scant, have already emerged. One of the notable requirements is the betting operator’s logo must be posted in the stadium extensively throughout the season. Another requirement is that Tipwin must feature in TV events as long as the event is relevant. This is expected to pick up during the home games, which are the focus of Eintracht Frankfurt. Finally, the betting operator will feature alongside Eintracht Frankfurt on digital media.
All these requirements are designed to bring Tipwin greater publicity as it seeks to establish its place in the German gambling market. Eintracht Frankfurt, on the other hand, is set to reap financially from its partnership with Tipwin.
Positive Sentiments All-Around
Representatives from Eintracht Frankfurt and Tipwin had nothing but positive comments about their partnership.
Damir Bohm, head of the legal department at Tipwin, said the company is honored for the opportunity to partner with Eintracht Frankfurt. Bohm added that this agreement follows a growing list of sports partners the company has begun working with, including Bayern 04 Leverkusen and Hannover 96, which are among the leading clubs in the Bundesliga. Bohm further pointed out that this deal is in line with the company’s goal of establishing a foothold in the German sports betting market not only for its own benefit but also for the other market participants to emulate for the betterment of service delivery. This partnership is just a step in the right direction, Bohm said.
Axel Hellmann, who is an Eintracht Frankfurt board member, said he was impressed with the partnership. Hellmann says Eintracht is honored to partner with Tipwin. He referred to Tipwin as “a strong partner” and acknowledged Tipwin is already making headway in the region of Rhine-Main. Helllman expressed confidence that the Eintracht brand will be instrumental to the growth of Tipwin because of the fanatical following it has.
Marc Hassenzahl, a Lagardère Sports Team senior director, was also pleased with the deal. Hassenzahl was particularly excited by the prospects of partnering with a privately owned sports betting firm because he believes this aspect brings many diverse opportunities. This aspect is vital to bring out the best in sports. Echoing the same sentiments as Hellman, Hassenzahl believes this is the beginning of the growth of Tipwin. From the perspective of Eintracht’s loyal fans, Hassenzahl alludes that they will be thrilled by the high-quality product.
Without a doubt, this new alliance will have a positive outcome for both Eintracht Frankfurt and Tipwin. It is also expected to set a precedent for other organizations in the market as more and more gamblers try their luck following the just-concluded World Cup games in Russia.
An Insight into Eintracht Frankfurt’s New Partner Tipwin
Tipwin is a relatively new player in the German sports betting market, but has made incredible strides in just four years. The family-owned company entered the German market in 2014. It has been cleared of all the requirements and has followed all the directions of the concession procedures of the Interstate Gambling Treaty. It boasts of more than 600 land-based sports betting locations all over Germany and is currently working at increasing this number, as well as its presence to other parts of the country. Its partnership with Eintracht Frankfurt is one of its measures toward reaching this goal.
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